Why this contest matters

Chad Hacker has been part of the CoryG Fitness and Max Effort Muscle community for over five years. And in that time, he’s done the #IWANTABZ contest in just about every season of life you can imagine.

He’s done it while deployed overseas.
While changing career paths.
And now, in one of the most meaningful chapters of his life… becoming a father.

Never about a prize

For Chad, the contest was never about chasing a prize. It was about accountability.

Showing up every day. Doing the work. Following the plan. And understanding that when you live with structure, people around you notice. Whether it was his platoon, the crew at the salvage yard, or now, his two young boys watching everything he does.

That’s the part Chad keeps coming back for.

The daily check-in. The discipline of execution. And the community that gives you the nudge when motivation fades.

As Chad puts it: If you’re on the fence — JUMP.

Not because of the car. Not because of the Rolex. But because accountability changes how you show up everywhere else.